New Seller objective
by Vincent Marmalade
July 15, 2016
As a fairly new Amazon seller who has been selling on Ebay for years what is my best course of action in regards to FBA?
I've been selling books for about 6 months (full time for 3) with a growing inventory which currently numbers about 600. I have yet to make the jump to FBA but want to do so in the next few months. My thoughts are leaning towards shipping my sub 250k rank books to Amazon and ship the remainder myself. This strategy would seem to circumvent the issues dealt with in this article.
July 17, 2016
You have the right idea: Limit your exposure to the constantly changing policy swings at Amazon by only sending your fastest moving merchandise into FBA.
I know sellers who never send products to FBA with a sales rank above 100,000. But the sales rank can't be the only determining factor. You should also consider the total number of FBA sellers and eventual selling price.
Even if an item has a sales rank below 10,000 (really, really good), but there are 100 sellers priced at $3.99, it's probably not a good FBA candidate. Make sure your margins are high and competition is low.
That's how you'll make money.
Right now my average FBA sale price is slightly above $15. I'm pushing that number to $20 or more. I'm doing it by pulling everything under $15 and listing them locally, if possible. For the items that remain I'm matching the lowest price when there are more than 25 sellers just to clear it out.
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